Burger King used to be known as Insta Burger King before it was famous. In Australia, Burger King is not yet a household name. It will surprise you to know that there is a name other than Burger King! What is Burger King’s name in Australia?
Due to the trademark issue, Burger King is known as “Hungry Jack’s” in Australia. When Burger King was looking to expand into Australia, a local business was already named “Burger King.”
The Australian franchisee, owned by Jack Cowin, chose to use the name “Hungry Jack’s” for the Australian outlets to resolve the trademark conflict. This information may be interesting to you. Many Burger King facts are available. surprise you.
But for now, let’s first find out more about the new information you have just discovered. You will also discover the reason why Burger King has a different title in Australia.
Why was Burger King called Hungry Jacks in Australia
Burger King was called “Hungry Jack’s” in Australia due to the trademark issues. When Burger King tried to expand into Australia in the 1970s, there was already a food takeaway store in Adelaide, South Australia, called “Burger King.”
It faced trademark problems upon its arrival in the…